April 03,2018

The new Micra has been launched with its face-lifted design about a month ago. It’s a car that attracts value shoppers who want 3 things on the long term: Peace of mind, Low maintenance costs and Good resale value. It was already $400 cheaper than the previous MICRA, but apparently that was just the beginning!

$14,500 incl. VAT + Reg. is the known price of MICRA. However, a new ad spotted tells us a different story.

The ad is as clear as it gets. The NEW Micra price is $13,000 incl. VAT + Reg. That’s a $1,500 less from $14,500 to $13,000 all inclusive. $12,999 for you marketing freaks!

FOR MICRA’S SPECS, PROS & CONS AND VIDEO, CLICK HERE

This is a rare change for a car in this price range, a change that will affect NEW car buyers who have budgets to match this price. That is, by the way, roughly 12% of the Lebanese new car market. In other words, that’s a lot!

The MICRA offers ABS/2 airbags as standard, as well as an optional screen with navigation and a camera that you can get for an extra $550. It features a 1.5L engine that is capable of going around both in and out of the city.

HOW WILL THE NEW PRICE AFFECT BUYERS? AND WHAT’S THE SECRET BEHIND THIS CHANGE?

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